Hasenacher Stud & Farm and OMENTO Next Generation Horsefeed

November 08, 2018
Posted by Maximilian Plank

A partnership for the benefit of the horse

Two strong partners with a common goal – a healthy and balanced horse feed that supports the natural needs of horses and provides optimal supply of nutrients .
OMENTO Next Generation Horsefeed becomes 'Official Partner for Animal Nutrition and Health ' of the stud farm Hasenacher .

Die Hasenacher Stud & Farm is exceptional in every respect – in its location high above Lake Zurich in the Swiss foothills of the Alps, in its highest standards in the breeding of its horses as well as in the variety of colours of the four-legged stud farm residents . The stud farm Hasenacher is home to a small but select breeding of spotted sport horses from the best international bloodlines.

Barbara Keller, founder and owner of the stud farm, is proud of her breeding – “We see ourselves as a kind of ‘boutique’ – we have neither the spatial Capacity – nor the desire to Quantity to breed . For us, the quality of our horses is of paramount importance, and we carefully select our broodmares and suitable stallions. We take plenty of time to create the best possible pairings. With such a quality approach, the best possible rearing conditions are of course also of paramount importance – a very basic component here is of course feeding . The first months and years of life are crucial for the development and health of our foals, yearlings and young horses. My team and I are always interested in the latest research findings; we want to continually improve in order to be able to offer our horses optimal conditions based on the most modern scientific findings .

“We are convinced that only the highest Quality standards are suitable to help us achieve our goals . The breeding, rearing and basic training of physically and mentally healthy, performance-oriented, rideable and motivated horses for sport - both for the ambitious amateur and for international top sport."

“The decision to use OMENTO was therefore very easy for us,” says Keller. “We have been using the products since 2016 and were convinced from the start – we can see the success in the daily development of our horses.

We are therefore all the more pleased to now take on an official ambassador role for OMENTO.”

OMENTO is the first concentrated feed on the market that consists mainly of dried grasses - a big step into a new generation of horse feeding . The composition of the OMENTO briquettes consists of lowland/ mountain hay and mixed feed as well as the right amount of necessary vitamins, minerals and electrolytes.

The ingredients are primarily grown in southern Germany.

Due to the preserved structure of the crude fiber, the horse eats for up to three times as long as compared to conventional concentrates.

The combination of different energy sources enables the horse to have optimal strength and concentration, the coordinated composition of all raw materials offers safety and correct supply, as well as easy dosing with changing work intensity .

Maximilian Plank, CEO of OMENTO GmbH, always pursues the vision of making horse feeding as close as possible to the natural To be tailored to the needs of the horse in order to promote health , but at the same time to meet the requirements and challenges of modern horse husbandry and the use of horses in sport.

OMENTO comes from Latin and means something like "network" or "networked" - and this corresponds exactly to the company philosophy: knowledge and experience regarding feeding , knowledge of research and veterinary medicine - all of this knowledge networked with all disciplines in equestrian sport. This is what OMENTO stands for.

“We work with a very scientific approach and in close cooperation with agriculture, veterinarians , research and service providers ,” says Plank. “We are always striving to further develop our products and to always be a little better tomorrow than we are today.

On my first visit to the Hasenacher Stud & Farm, it was immediately clear to me that we shared the same approach . The stud farm is an absolute showcase for international horse breeding, where the values that drive us at OMENTO every day are lived out . A constant effort to question current 'standards', to rethink , develop and revolutionize new approaches - always with one goal: for the well-being of the horses.